Search Engine Optimization Tools

There are countless number of SEO tools available in today’s internet marketing scene, some are FREE, and some are simply either too complex and unaffordable for most website owners. So here are some of the search engine optimisation tools you can begin to use when optimizing your website for it to rank in Google’s organic rankings. There… Continue reading Search Engine Optimization Tools

How Does Google Read Web Pages

Search engines are just that “codes” and Google has advanced algorithms. What happens is that Google’s web crawling programs (also known as Googlebot) will request an URLs (or, URI, Uniform Resource Identifiers, as in address of a web document) and fetch URL and sort through the contents within the requested URL. This URL can be bring many different file… Continue reading How Does Google Read Web Pages

Introduction

SEO short for Search Engine Optimization, is your ability to tweak and optimize your website so that search engines like Google Bing Yandex and others find your content easy to understand, as a result rank higher in organic search results pages. Here’s the latest SEO Starter Guide by Google. Can All Website Owners Do SEO?… Continue reading Introduction

Google Search Console Webmaster Tools Tutorial

Made available by Google, Search Console (formerly Webmaster Tools) is a platform designed to provide useful insights for website owners. Using it, you can analyze your website’s performance, identify errors and as a result, improve your website’s Google ranking. Latest Video New Search Console for Search Engine Optimization Although I created a full course which you… Continue reading Google Search Console Webmaster Tools Tutorial

Google Analytics Tutorial

I don’t know about you but when I first began using Google Analytics many years ago, I was overwhelmed with the amount of data Google Analytics website tracking platform was showing me. And to be honest, I am still learning how to use Google Analytics because Google keeps adding new features offering even more options for analyzing… Continue reading Google Analytics Tutorial

How to Increase Backlink Count Using File Formats

Your content marketing strategy doesn’t need to include blog posts only, in fact, given the availability of technology today, you can quickly convert many of your content types in to PDF or Microsoft Word documents amongst others. Or even get professionals like RankYa to create engaging and fully optimized infographics that includes links. When you think… Continue reading How to Increase Backlink Count Using File Formats

How to Optimize Images for SEO – Beyond Basics

Update: Google basically has forced the hands of content creators with its new Page Experience update. That means, adding EXIF Data to images should only be done when required and on websites already loading fast. Knowing Google is also an image search engine, and how images play an important role on internet means that optimizing… Continue reading How to Optimize Images for SEO – Beyond Basics